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Letterospective
CATEGORY
Book design
CLIENT BRIEF
The objective of this book design project was to create a visually cohesive design for "Letterospective," chronicling Master Achyut Palav's calligraphic journey from 1973 to 2019. The book design must highlight his mastery in calligraphy.
APPROACH
The design combined modern and traditional elements to reflect Achyut Palav's artistic evolution. A clean layout with ample white space highlighted his calligraphic works, using complementary fonts and a culturally resonant color palette. The book was launched at the prestigious Jehangir Art Gallery in 2020.
This project was a collaboration with Rutu Palav.
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